In the last few years, India’s beauty market has shifted dramatically. Consumers are moving away from cheap, chemical-heavy shampoos and choosing professional hair-care brands that deliver real, visible results. This shift is driven by social media awareness, rising salon culture, and the desire for long-term hair health rather than temporary fixes.
For customers who want salon-quality care at home, platforms like Eklipz have become the go-to destination. The store brings together trusted names such as L’Oréal Professionnel, Wella System Professional, Moroccanoil, Sebastian, Brillare, 3TenX and more — all in one place.
If you’ve been thinking about upgrading your hair routine, here’s why salon-grade products are trending and which ones are worth trying.
Why Professional Hair-Care Is Trending Right Now
1. Damage from Styling & Pollution Is at an All-Time High
Heat styling, coloring, and hard water leave the hair dry and brittle. Customers now prefer repair-focused shampoos, masks, and serums that actually rebuild hair structure — not just coat it temporarily.
Products like L’Oréal Inforcer Shampoo and Wella Luxeoil Keratin Mask are formulated to strengthen weak hair and restore moisture.
2. People Want Longer, Healthier Hair — Without Salon Visits Every Week
The “healthy hair growth” trend is booming. Many users are switching to products that support scalp health.
Top picks include:
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Brillare Root Deep Scalp Shampoo
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Brillare Root Hydroil Shock
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SP Balance Scalp Energy Serum
A balanced scalp promotes natural hair growth, reduces hair fall, and keeps the roots stronger.
3. Consumers Are Choosing Quality Over Quantity
Instead of buying random drugstore products, shoppers now look for targeted solutions, like:
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Anti-hair fall
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Color protection
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Damage repair
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Moisture balance
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Anti-dandruff
Eklipz categorizes these products clearly, making the shopping experience simple and reliable.
Top Trending Products on Eklipz
1. L’Oréal Professionnel Vitamino Color Range
Perfect for people who color their hair.
Benefits include:
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Keeps hair color vibrant for longer
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Reduces dryness after chemical treatments
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Adds smoothness and shine
Products: Vitamino Shampoo, Mask, Spectrum Mask
2. Moroccanoil Hydrating Shampoo & Conditioner
Ideal for dry and frizzy hair.
Benefits:
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Intense moisture
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Frizz control
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Silk-soft finish
This range is gaining huge popularity in India due to its long-lasting softness and signature fragrance.
3. Wella System Professional Luxeoil Range
A best-seller for customers who want premium nourishment.
Benefits:
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Keratin rebuilding
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Hair strengthening
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Luxurious shine
The Luxeoil Keratin Protect Shampoo and Reconstructive Elixir are especially trending.
4. Sebastian Professional Dark Oil Range
For styling + nourishment in one.
Benefits:
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Lightweight hydration
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Smooth, glossy texture
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Adds volume without weighing hair down
Perfect for people who regularly use heat tools.
5. Brillare Scalp Solutions (Hair Fall + Dandruff)
For people struggling with hair fall, flakes, or scalp sensitivity.
Top products include:
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Hair Fall Control Shampoo & Mask
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Dandruff Control Shampoo & Oil Shots
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Root Deep Scalp Shampoo
These products are backed by plant-based actives and are trending strongly among Indian shoppers.
Why Eklipz Has Become a Trusted Platform for Beauty Shoppers
Authentic Products Only
With counterfeit beauty products increasing online, customers want a store where they can trust the quality. Eklipz is managed by Hi-Tech Salon, ensuring products are sourced directly from official distributors.
Exclusive Deals on Premium Brands
Regular discounts on high-value items like Wella, L’Oréal, Moroccanoil, and Sebastian make premium care more affordable.
Fast Delivery & Secure Payments
The platform offers safe checkout and delivers across India — something shoppers prioritize before purchasing beauty essentials online.
